Happy World Environment Day 2024! This year, the spotlight is on land restoration, combating desertification, and boosting drought resilience. At Roomie, we're firm believers that even the tiniest steps count. That's why we're so happy to be offering a conscious choice for bedding as part of your journey towards making more mindful choices for people and the planet.
Why choose certified organic cotton bedding?
First things first, make sure the organic cotton is certified. And better yet, certified by the best: the Global Organic Textile Standard. GOTS is the gold standard for organic textiles and means the cotton is grown sustainably throughout the entire supply chain, without harmful chemicals, and meets high ethical and social standards.
- Protecting the Environment
Let’s talk dirty – or rather, soil. Organic cotton farming keeps soil healthy and happy. Unlike conventional cotton, which can ruin the soil with chemicals and over-farming, organic cotton production practices can reduce water consumption by as much as 91% and produces up to 94% less greenhouse gas emissions via crop rotation. Because of the high quality of organic soil and no toxic chemicals, it protects the water supply in the area and means the farmers can use the land to grow a variety of crops, including food, which supports local communities and biodiversity.
- Fair and Square
GOTS certification isn't just about the environment; it's also about fair treatment of workers. Our supplier's family owned farm and factory are regularly inspected and certified to strict social criteria, including no forced labour and no child labour. The people who grow and harvest our beautiful cotton get fair wages and work in safe conditions because let's face it, that's how it should be. The premium you pay for organic cotton is passed down the supply chain, ensuring our bedding is both kind to you and those who made it.
- Healthier for You
Who wants to spoon with chemicals? Not us! Conventional cotton and synthetic materials can be loaded with allergenic, carcinogenic or toxic chemicals and since we spend a third of our lives in bed, it's pretty important to keep things clean. Our GOTS certified organic bedding ensures there is no nasty chemicals from seed to final product, making it a cleaner, healthier choice. It's naturally hypoallergenic, perfect for sensitive skin and regulates your body temperature year round.
- Cosy and Comfy
We like our Roomies like we like our coffee – smooth and strong. Getting into bed with Roomie feels like melting into butter - the fibres are softer and more durable than conventional fibres, so your bedding feels amazing and lasts longer.
- Making a Difference
Every time you choose GOTS certified organic cotton bedding, you're making a positive impact. You're supporting sustainable farming that restores and protects the land, the highest standard in textiles when it comes to ethical and social practices and a healthier, happier sleep. It's a small change that adds up to big benefits for the maker, the sleeper and the environment.